As businesses embrace digitalisation, fintech solutions delivered via the software-as-a-service (SaaS) model continue to grow. When entering a new market, many providers use content marketing strategies to position themselves as experts in their audience’s eyes.
I have written over 100 articles in Spanish on entrepreneurship, payment methods, marketing strategies, business management and customer service for several SaaS companies. Before I start writing, I do thorough research on the topic, the competition, and the client’s style guide, and apply SEO techniques to help the site rank.
Sector: SaaS
Service: copywriting